• Learn at a pace and place that suits you


    • Learn in bite-sized chucks
    • Learn in your own time
    • Learn when and where you want
    • Learn on whatever device you want
    • We don’t move on until you’re ready to
  • Learn-at-a-pace-and-place-that-suits-you-mespil-academy

  • Social-Customers-Service-page_Social-Customer-Service-mespil-academy

  • What is Social Selling (Sales 2.0)?


    Of course, selling has always been social but technology has led to new behaviours on the part of buyers and sellers. Social selling is how sales people can make technology their friend in building stronger relationships with buyers.

  • Your key learning outcomes


    • Understand social customer behaviours and new influences on buying decisions
    • Understand the impacts of social media on B2B and C-level buyers
    • Using social media to find opportunities, sales leads and connect with buyers
    • Building trust through developing your personal brand and thought leadership
    • Building customer acquisition through relationship driven volume
  • Social-Customers-Service-page-Your-key-learning-outcomes-mespil-academy

The topics you’ll cover:

Sales 2.0

The key differences between Sales 1.0 and Sales 2.0

Customers

Understanding the impacts of social media on the buying decisions of your customers.

Listening

How to listen to your market, prospects and customers to identify sales opportunities.

Research

Using social to research and understand your customers buying motivators, making a great first impression and helping prospects to buy.

Tactics

How social media, networks and communities can be used to build a high efficiency and high touch sales strategy.

Technology

Which automation and listening tools can be utilised to provide 24/7 monitoring and identify sales leads in real time.

Content

Developing personal brand and thought leadership while creating the content where the buyer educates themselves.

Competitors

Monitoring of your competitor’s customers, finding real-time sales opportunities and reacting appropriately.

KPIs

The relationship between social analytics and sales KPIs, impacts on pipeline shape and velocity and forecasting predictability.

Case Studies

Which companies are excelling when it comes to social selling.


Trusted by brands you know and love

Clients we have worked with include: